Cloudwool®

Merino wool has stood the test of centuries, prized for its softness, breathability, and natural performance. Few fibres combine comfort and function so effortlessly.

FIBRE PERFECTION

REFINED BY NATURE
Cloudwool® is spun from premium Australian Merino fibres selected for their exceptional softness, lightness, and structure. Naturally breathable and gentle on the skin, this refined wool offers everyday comfort with a luxurious hand-feel.

UNPARALLELED DEGREE OF
SOFTNESS AND LIGHTNESS

With fibres measuring just 19.5 microns, Cloudwool® delivers an ultra-fine knit that balances warmth and airiness. Its clean finish allows colour to appear crisp and vivid, while its softness makes it ideal for lightweight layers across seasons.

FABRIC MANUFACTURING

This is the fabric production stage including the construction and dyeing of the fabrics and trims. Large amounts of energy are required for the production of our fabrics.

GARMENT MANUFACTURING

This is the production step that involves final assembly of the garment before it is delivered to our warehouse. This is where most of the social impacts are felt as it is labour intensive and we have 100% visibility of all the factories working at this stage.